Bee Brazil, a brand owned by Apis Nativa, celebrated another significant achievement in the national market by winning First Place in the Sustainability Category at the WellNow Awards 2026, an award presented during Naturaltech, the largest natural, organic, and wellness trade show in Latin America.

The standout product was Honey + Fruits Passion Fruit, which combines only natural ingredients in a clean-label formulation, bringing together pure honey and fruit in an innovative, healthy concept aligned with the growing trend toward conscious consumption.

The award recognized not only the quality of the product but also the entire sustainability concept behind its production. From supporting Brazilian beekeeping to utilizing natural ingredients and environmentally responsible processes, Honey + Fruits Passion Fruit demonstrated that it is possible to deliver flavor, convenience, and social and environmental responsibility in a single product.

The WellNow Awards is an important industry recognition that brings together experts, retailers, healthcare professionals, and consumers to evaluate new products that contribute to a more sustainable future and to improving people's quality of life.

For Apis Nativa, the recognition reinforces the company's commitment to responsible innovation and to developing products that showcase Brazil’s biodiversity. The award also highlights the potential of Brazilian beekeeping as a tool for environmental preservation, income generation, and sustainable development.

According to the company, this achievement represents more than a trophy; it symbolizes the recognition of a newly established journey guided by quality, innovation, and respect for nature.

By earning First Place in Sustainability at the WellNow Awards 2026, Honey + Fruits Passion Fruit has strengthened its position as one of the leading references in sustainable innovation within the Brazilian market, offering consumers a unique experience that combines the best of honey and fruit in a simple, natural, and award-winning product.